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Emotiva

Emotiva

Website:https://emotiva.com/

Est. year: 2003

Location: USA

Emotiva Audio is an American electronics maker based in Franklin, Tennessee, founded in 2003 by engineer Dan Laufman. Its core products are power amplifiers, stereo preamplifiers and home cinema processors sold directly to buyers online, with sales and support handled in-house instead of through a retail chain. Over two decades it has grown from a handful of amplifiers into a broad catalogue of stereo and multichannel electronics.

Range & what it's known for

Amplifiers form the backbone. The XPA series covers power amplifiers in one, two, three and five channel versions, and the BasX line forms the entry and mid tier with simpler amplifiers and processors. For surround systems Emotiva builds the XMC processors (XMC-1, XMC-2) and the larger RMC cinema processors (RMC-1, RMC-1L). Earlier generations also included the UPA amplifiers, the USP-1 stereo preamplifier, the UMC-1 processor, ERD and ERT loudspeakers and the ERC-1 CD player. The engineering approach is to build products efficiently and price them with a modest margin for support and profit.

Who owns it and where it's made

Emotiva remains in private hands under its founder. Before starting it, Laufman spent years in OEM design work for other AV companies, including the Jade Design firm, and early Emotiva products were sold through the AV123 website before the company went fully independent. Design, sales and customer support are based in Franklin, Tennessee, and the brand describes its production as U.S.-based.

The lineup in this catalog

Here Emotiva is represented by amplifiers and processors. A single Emotiva component costs between about USD 500 and USD 5,000.

Who it's for

Emotiva is aimed at buyers comfortable ordering online who need high channel counts or a lot of amplifier power for the money. Many first-time Emotiva owners begin with a BasX amplifier or processor. From there, the path goes to the XPA power amplifiers and finally to an RMC processor at the centre of a full cinema room. Home theatre owners can also get stereo and surround electronics from one maker with matching casework and direct factory support.