Nuprime Audio
Website:https://nuprimeaudio.com/
Est. year: 2014
NuPrime Audio is a hi-fi electronics brand started in 2014 by Jason Lim, who earlier co-founded the American company NuForce, together with a Taiwanese OEM manufacturer. The pair bought the assets of NuForce's high-end division after its consumer audio business went to Optoma, and NuPrime carried on that line of class D amplifiers and digital components. The brand is managed from Singapore and reports distribution in more than 30 countries.
Range & what it's known for
Amplification is the centre of the catalogue, arranged into three series. Evolution is the top line, aimed at reference systems, and includes models such as the Evolution STA power amplifier. The AMG Series sits beside it with the AMG PRA preamplifier and AMG STA-SE power amplifier, while the 9 Series packs integrated amplifiers such as the IDA-9 and IA-9XG into compact cases. Recent products also include the SiGa Power75. Around these the company sells network and streaming devices, wireless audio components, power supplies and accessories. The engineering focus inherited from NuForce is class D amplifier design, where Lim's earlier company had secured three US patents.
Who owns it and where it's made
NuPrime Audio, Inc. is run by CEO Jason Lim, who spent 24 years in Silicon Valley working on microprocessors and software at firms such as Motorola, Sun Microsystems, Oracle and Netscape before turning to audio. The brand is managed by NuOEM Pte. Ltd. in Singapore, with a sister company, Sonic Unity, Inc., in Sisters, Oregon. Production is tied to the Taiwanese OEM factory that partnered with Lim when NuPrime was formed.
The lineup in this catalog
Amplifiers and DACs across several categories, with prices from about USD 500 to above USD 3,000.
Who it's for
NuPrime fits a system short on shelf space, with compact, efficient class D electronics that run cool. A compact 9 Series model makes sense on a desktop or in a modest room, the AMG pairing of preamp and power amp is the next step, and the Evolution line is the choice for a larger reference system. Adding a NuPrime streamer or power supply lets the whole chain stay with one maker.